Too often execution is purely reactive to business challenges.
It almost seems like a rite of passage that start-ups need to muddle through sales or operations crises, changing only when the current approach fails, before they emerge as growth companies. The Scale-up Methodology seeks to avoid this. It has three elements to the execution phase; Customer Acquisition, Delivery and Applied Analysis. We see this as an iterative cycle where great delivery provides the ammunition for improved customer acquisition and genuinely insightful analysis is used to drive balanced, additive resource allocation to delivery and customer acquisition to allow accelerating, controlled growth.