Episode 1
In the first episode of How to Scale we talk to James Bagan, an Operating Partner at Frog Capital, who specialises in sales and marketing. James started out many years ago in sales and went on to lead Private Equity backed businesses as a CEO. James covers topics including moving from founder sales to hiring a sales leader and a sales team, avoiding reliance on star performers, establishing consistency and predictability, and answering the all important question: what is the most important KPI in sales?