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Sellics Benchmarker – Market-Leading Amazon PPC Evaluation

Jens Düing

Jens Düing
Senior Partner

Frog portfolio company Sellics launches a free “market leading” Amazon pay-per-click (PPC) tool, allowing users to analyse their campaigns across the platform to see how their products and ads are performing as well as breaking down their KPIs in an easy to digest dashboard view.

Sellics are passionate about providing their customer base of Amazon sellers with new and innovative strategies to help boost Amazon sales by aligning advertising and organic activities and managing them within a single software, allowing the customer to save time, reduce costs and resources. 

With this free benchmarking tool, customers can do just that by gaining insights and help their team understand what they can do to drive actions that can help to improve the products, sales and PPC campaigns to meet their KPIs.  

The Sellics Benchmarker tool allows users to easily identify which product pages need to be optimised, based on 20K+ PPC benchmarkers categories. The tool can also be used to understand if a customer’s account structure has a strong foundation for success in the market and compare “sponsored products and sponsored brands” to key competitors.

Additionally, the platform provides a range of insightful PPC lessons and courses, helpful video tutorials and in-depth guides for users to access on demand.

Ensuring data privacy and security is vital for the Sellics team and customers will have the reassurance that their PPC data will not be shared with a 3rd party and the team goes the extra mile to ensure they provide the highest security standards.

You can find out more about the free Benchmarker tool here.


About the author

Jens Düing

Jens Düing
Senior Partner

Jens joined Frog in 2012 and became a Partner in 2016. Active across all Frog’s investment themes, he has a particular focus on investment opportunities in German-speaking Europe and BeNeLux.

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